Thursday, April 28, 2011

Employment opportunities in VFX, 3D sector to rise in India, Right Time to Start a Career


With more and more filmmakers realising the importance of VFX and 3D technology, the industry is expected to grow at 18.5% per annum and would create many employment opportunities.
Co-Founder and chief creative director of Prime Focus Merzin Tavaria told PTI that VFX (visual effects)has has come a long way, not only in terms of technology but also creative innovations.

"Filmmakers are more educated and aware about the ways they can use VFX to achieve their creative vision," he said.
Growing demand for content, increasing investment in training talent, growing comfort of Indian production houses for VFX,continued growth in outsourced work, conversion of 2D to 3D formats and emerging digital platforms are expected to help the industry grow at 18.5% per annum, he said.
According to Delna Dhamodiwala, General Manager -HR, Prime Focus, the employment potential is tremendous in the visual entertainment industry as VFX and 3D are being increasingly embraced by entertainment service providers, be it movies, gaming, television or advertisements.
Increase in demand for VFX and 3D means that the employment opportunities also increase. There is a growing demand for VFX artists right from rotoscopy, compositors, clean up artistes.
The opportunities don't just limit to artists but also management support staff to managing the project workflow and artistes like operations, production staff, HR, marketing and sales.
Many experts see a growing demand for content, increasing investment in training talent, continued growth in outsourced work and increased conversion of 2D to 3D formats, all helping to contribute to the 18.5% growth. Visual Entertainment Services group Prime Focus for instance, are expected to hire between 3,500 - 3,700 people alone this year. 
She said the company is hiring around 3500-3700 people this year.
"This year, the focus will be largely on 2D-3D conversions and VFX. Not only Hollywood, but Bollywood is also going 3D with some movies. VFX has also come a long way, not only in terms of technology but creative innovations. Audiences will be treated to most sophisticated visual effects," she added.

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Glassworks manipulates metal and builds a baby











fxguide takes a look at the two recent TVCs – ‘Baby’ for the Foundation Against Cancer and ‘Manipulation’ for Audi – featuring visual effects work from Glassworks, completed in Amsterdam and London. fxinsider members can access a making of video for the 'Baby' spot.